Considering emerging new needs and transformation in business relations, this study aims to consciously develop the theater to neighboring and co-beneficial countries using cyberspace to introduce a new market titled “Theater trade with the Commonwealth of Independent States using the capability of cyberspace”. This descriptive research has applied the strategy analysis (SWOT) and targeted sampling method with a sample size of 40 experts to examine the internal and the external environment. Also, the validation of the research tool (questionnaire) was done through Cronbach’s alpha in the software environment (SPSS) and the importance and intensity (priority) of the items were determined based on the 5-level Likert continuum and the 4-level spectrum. The findings show that the averages obtained from internal factors including the effectiveness of invention and innovation, the weakness of taking advantage of the experiences of successful marketing models, the state-owned theatres, the weakness of audience cultivation for theater and external factors including the impact of media literacy on theater, the necessity of attractive advertising designs in mobile social networks, the unfamiliarity of managers and theater groups with online and network markets are some of the challenges of interest. The results obtained from the output of the matrices based on the description and analysis of the findings also includes focusing on strengths and opportunities as a desirable strategy and reducing weaknesses and threats with the approach of developing common theater markets through cyberspace (in addition to the current methods of presenting theater).